DJ Self Born is known worldwide as a genre bending touring DJ and music producer, who worked with Kanye West after being recruited by legendary Chicago group and his old friends, ‘Abstract Mindstate’ for the breakthrough legendary album “Dreams Still Inspire”. This time he returns with a new collection of Hip-Hop and Rap tracks that deliver a message about young men obtaining something valuable that would otherwise be difficult to obtain. This ground-breaking album features rappers like Conway The Machine + Westside Gunn, Benny The Butcher, Pusha T, Jadakiss, Joey Badass, Fabolous, Nas + Lauren Hill and more.
This stylish, inventive and soulful Hip-Hop and Rap collection is entitled ‘Rich Plug, Poor Plug’ and follows his previous albums “Heaven is a studio, GOD is a DJ” and ‘Bigger Than Rap Music’. It’s not very often that you find a DJ who is so humble about his work, while at the same time influencing modern trends of Hip-Hop and Rap with his cutting-edge vision and sound. This is not just beats and raps, it’s an inspired musical story that adapts the popular book “Rich Dad, Poor Dad”, by Robert Kiyosaki into a musical journey of young men figuring out life without resources or financial literacy. They get what they need through a plug ?
Households today are missing more and more fathers being present in their children’s lives. With that said, fatherly advice is either non-existent or supplemented by the mother’s best efforts. In distressed communities, a fatherless son seeking guidance from a man, unfortunately, can find that direction in the streets… usually from what we know as “a plug”. At that point, the PLUG replaces the DAD…
- a term used to describe someone who is a resource for obtaining something
valuable that would otherwise be difficult to obtain.
- slang for a drug dealer, who supplies lesser drug dealers with their drugs. Also
referred to as a drug ‘connect’